Digitally speaking to the Hispanic market in the mortgage industry with a unique strategic development solution.

Client
Vamonos Realty
Industry
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Icalia Labs created a strategic development solution for Vamonos, by using high-end tools to generate equity for the growing and unattended segment of Hispanics wanting to achieve the American Dream.

The new system offers users an all in one user-friendly interface with a variety of resources that help the Hispanic community by simplifying the experience of acquiring a home.

Software Development Solutions for Financial Services
The Challenge

How can we create a strategic development solution to provide Hispanic customers better tools to decide if buying a house is convenient for them?

Services
Product Design Sprint
Product Design Workshop
Custom Software Product Development
The Situation

Geared toward giving every Hispanic family the opportunity to achieve the American Dream, and knowing that there's a high percentage of rejected loan applications, a holistic digital ecosystem was approached with Vamonos Realty.

Attending a specific niche, Vamonos Realty’s goal was to create a personalized strategic development solution that provides Hispanics an equal ground through tools, advice, and guidance for becoming homeowners.

Our Approach

Vamonos’ focal point was to create a strategic development solution that generates a personal touch with every customer. With an efficient streamline process, we were able to support the Hispanic community aspiring to become homeowners.

We created an end-to-end digital platform with personalized solutions that build trust and a strong communication bond between customers and Vamonos. Within the platform, we added a variety of personalized mortgage tools users can take advantage of.

Rent-o-Meter Calculator

The rent-o-meter calculator easily compares the customer’s monthly rent with the monthly cost of paying a house as an owner. The calculator also provides an approximate amount of savings from buying, as well as the ‘break even point’ of the investment.

Vamonos Custom Software Development Solutions
Financial Services Custom Software Development Solution

Property Single View

A single online view of the property allows the visitor to inspect the estates in detail, with pictures and particular specifications. From this view, a visitor can also use the rent-o-meter calculator.

Vamonos Mobile Site

The mobile site allows users to find properties and view pictures with technical details, while also being able to access the rent-o-meter calculator.

Software Development Solutions for mobile
Used Technologies
No items found.
Our Approach

Vamonos’ focal point was to create a strategic development solution that generates a personal touch with every customer. With an efficient streamline process, we were able to support the Hispanic community aspiring to become homeowners.

We created an end-to-end digital platform with personalized solutions that build trust and a strong communication bond between customers and Vamonos. Within the platform, we added a variety of personalized mortgage tools users can take advantage of.

Rent-o-Meter Calculator

The rent-o-meter calculator easily compares the customer’s monthly rent with the monthly cost of paying a house as an owner. The calculator also provides an approximate amount of savings from buying, as well as the ‘break even point’ of the investment.

Property Single View

A single online view of the property allows the visitor to inspect the estates in detail, with pictures and particular specifications. From this view, a visitor can also use the rent-o-meter calculator.

Vamonos Mobile Site

The mobile site allows users to find properties and view pictures with technical details, while also being able to access the rent-o-meter calculator.

Used Technologies
No items found.
The Results
Leveraging a 62% growth rate from Hispanic Customers in the mortgage industry.

There’s no question that segmented products for the Hispanic community are being well received. Considering all critical factors appreciated by the end customer, a sophisticated level of service, empathy and communication were highly required. Icalia Labs managed to develop a digital solution for this community during cirticial household financial decisions.


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E-mail us at weare@icalialabs.com